Category Archives: Artful Business Builder

8 Ways Your Work Can Become a Transformative Object:

Objects. They are created by one’s hands, touched by another, owned, traded, traveled the road, forged and smithed, rubbed when sad, and worn when happy. They are currency, connect us to time, are symbolic, intimate, precious, powerful, and have much deeper meaning than the materials they are made from. They can and do transform lives. You work should be much more than just an object. What will be it’s worth and meaning? Will it transform someone’s emotions, life, or even day? Continue Reading

5 Ways to Have an Enjoyable & Productive Holiday

The key to avoiding overwhelm and procrastination is easy. You need to get clear, edit yourself, commit to your goals and action steps and stick to your guns! Instead of making list after list, after list, why not try something new? Forecast your needs, strategize about how to fill those needs, and then execute your tactics. Planning baby! It’s a refreshing and rewarding approach to time management. Continue Reading

Does Pricing Your Work Puzzle You?

One key part to pricing your work is knowing your overhead. If you are missing even a few of these items it could be the reason you are not making a profit. Do you account for every expense? Overhead is not just studio space rental, electricity etc. Most artists don’t put anything or very little in this category. Even if you work out of your home studio, it is likely that your overhead is anywhere from a minimum of $5,000 to well over $60,000 depending on the size of your studio. It includes advertising, show fees, domain registration, telephone, etc. Students of Artful Success have a list of over 32 possible overhead elements. What is on yours? Continue Reading

Now’s the Time to Expand

Now’s the Time to Expand

Who is your ideal client? Is there average purchase for jewelry $15-80? Are those types of customers buying jewelry right now in this current economy? It’s time to take a look at your work, who buys it, and whether there is a market for your *actual* client right now. Perhaps you need to reevaluate your work and create work that fills the market need. Continue Reading

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