Are you struggling to build your profits but don’t want your love of creating to turn into a JOB that you dread?
Use your heart-centered love for creating to engage your customers through artful marketing and turn your passion into profits before the holiday season is here!
My Fellow Artist,
If you’re wondering how on earth you’re going to make more money and keep building the business of your art – then we really need to talk.
You see, after I took my own jewelry business to a very high level of success, I started getting tons of requests to coach artists with their marketing and business – and I’ve pretty much always turned them down.
In 2011 I launched Artful Success and well, it was a “raving” success. And I realized how much I really love to help artists succeed and make more money! (I’m actually freakishly good at it too!)
I was very hesitant to start this program as I have completed some similar programs and was expecting it to be repetitive to what I had already learned.
In just the first week I was making changes in my business that were showing results.
After finishing the Artful Success program, I was able to strategically plan exactly where I wanted my art and business to go.
The program gave me the skills to know what and how to change the things I was doing.
The program also allowed things that were more abstract to become much more clear. For example: the fine details of how to set up your website, what to put in it, what NOT to put in it, colors, etc.
And mostly, the willingness of Tonya to be so supportive and helpful, sharing her knowledge and resources.
After making a few changes, I have at least doubled my prior income and doors keep opening up for me, sometimes without even trying.
This was the best investment in my business I have made to date.
Really, though, what I discovered was this: Most artists are a lot like I used to be: You’re tired of trying to do it all. And you’re sick of feeling so overwhelmed. maybe you are feeling unsure of the direction of your work and branding of your business.
I bet you wonder if you need to revamp your line, move in a new direction or simply where to start? You know you want to “take it to the next level” but what does that even mean?
Do you dream about being featured in magazines, doing shows, being in a gallery, or even just making enough money to keep creating?
Or maybe you want to turn your passion of creating into a full time profitable endeavor?
If this sounds like you, then here’s a question for you:
Are you ready to make your future different?
If your answer is YES – then I have amazing news for you!
Finally, you can take part in a program created EXPRESSLY for artists BY an artist! (That means everything will be presented in a way that you’ll actually understand.)
Together, you and I will build your profits, and help you create a renewed sense of passion and pleasure for the business of your art!
Hey, I’ve been where you are now. I understand the life of an artist. I understand YOU. And I want to tell you: You really can let go of the stuff you weren’t meant to be doing. You really CAN learn to market yourself and your work to bring in LOTS more money. And yes, you can finally let go of the panic around money and business.
When I met Tonya Davidson in 2005, I was immediately drawn to her. I have always felt Tonya is very trustworthy, professional and has high integrity – that means a lot to me. She is also a very knowledgeable, giving, and supportive teacher and mentor.
Fast-forwarding, I had been creating and selling my designs for over 5 years; yet as a businesswoman I always felt like I was stumbling around in the dark.
Tonya’s guidance has been like finding my flashlight.
The Artful Success Program came into my life at a critical time for me. Over the previous 2 years, there were changes in my personal life that interrupted my creativity and stalled my jewelry business goals.
Just as I was ready to give up, the Artful Success program was announced. I was so excited I could hardly stand it. I immediately signed up and waited anxiously to begin.
Tonya’s program provided practical tools that have given me focus and clarity. Since the calls, videos, and worksheets are downloadable, I can easily review at my convenience. I am so grateful for her sharing and her knowledge. Tonya teaches you to work smarter – not harder.
Within the first few sessions, I was feeling changes and seeing results.
Six months after starting the program, I had doubled my gross sales and production from the previous year. This was the best investment in my business I have made to date.
Tonya, thank you for making the Artful Success program so fabulous and memorable!
I was a struggling artist. I was also a struggling retail store owner. (Pretty much, I was just “struggling!”) And very very slowly, I discovered the exact steps to turn that around.
Through years of trial and error, I’ve learned how to do business differently to actually make money. I turned it all around and made my business wildly successful. Once this started happening, artists kept asking me how I did it – and how they can do it.
I realized how much I loved to help artists succeed. And the bottom line is that I feel a deep desire (almost a duty!) to serve others by sharing my knowledge and experiences.
So I’ve taken my in-the-trenches experience (trade shows to galleries to online sales), my college degrees, and all the coaching, educational and marketing programs I’ve attended, and combined them into an actual step-by-step blueprinted program EXCLUSIVELY FOR ARTISTS.
I designed this easy to follow, program, just for artists, to share with you how clarity, marketing, and revolutionary thinking can turn anything around making even the smallest business profitable.
Not long after I had decided to leave my day job to start my own jewelry business, I received notice of a new program, Artful Success, being offered by Tonya Davidson. I hesitated to sign up at first, but decided it would be a worthwhile investment. Am I glad I did!
This program literally walked me through setting up my own business – from setting goals to building good habits to pricing work to website design and use of social media to engage customers. Tonya includes great practical tools to bring focus and clarity, and to help us plan and assess. She is a very caring and giving mentor, and has valuable insight stemming from her own experience as a successful business owner.
Just a few weeks after launching my website, I made my first sale! Within a few short months of completing the Artful Success program, I had established my business and was filling orders for my work. I’m looking forward to increased productivity and sales this year as I continue with the foundations I learned from Tonya!
This blueprint has allowed me to continue to grow my business thrive with phenomenal profits through four years of recession and even a difficult personal loss in my life.
This is not one of those boring programs taught by some business-executive-gallery-type feeding you a bunch of theory and lofty ideas!
This is an actual step-by-step process taught by someone who has walked in your shoes and understands your challenges, someone who has been on every side of this industry – teaching you practical and proven success secrets.
So – here’s your opportunity to take action in 2012 and make this your best year ever! Success is for those who take decisive action.
Creative Blessings,
P.S. This program will probably fill up in a few days. I’m even offering a fast action discount. This is the only time this program will be offered live in 2012!!!
P.P.S. This program is accessible to all students weekly via the web online.
The exercises, handouts, outlines, videos, and mp3’s will be downloadable for you to keep forever. Listen and review them again and again. No worries if you miss a class or you can never attend live, you’ll get access to the recordings within 24 hours!
What will we be doing?
Module #1: Your Online Web Presence:
Building Your Presence and Your Bottom Line!
Should you be on Etsy, Artfire, Tophatter, have your own site or all of the above? How do you get people to visit your site and then connect with you in all the different platforms you participate in online? What happens when they are there? Are they buying or busy trying to figure out what you sell or how to navigate your site? Are they connecting to you or do they click on and then off?
This is where you’ll learn to connect to your customers online, find resources for building a site, how to make the site user friendly and make your bottom line more profitable.
I’ll share all the latest information on how to optimize your website by dissecting the layout, keywording and SEO.
You’ll learn:
- What brings a customer to your site
- Why they stay and how to engage them
- What will get you better searchability rankings
- How to build authority through your site
- How to use it as an effective sales tool
- Plus, you’ll get valuable downloadable handouts of how-tos’, resources and tips
Module #2: List Building & Email Marketing:
It’s the Number ONE marketing tool. Are you using it?
So how do you collect your customer’s names? Are they just a pile of cards you’ve collected and some names in a guest book?
What if you could engage a customer, give them value, and then continue to communicate with them about who you are, what you create, what you have to offer and where…don’t you think your sales would increase.
All marketing shows that how much you make is directly related to how many people are on your list. Maybe this is why your profits aren’t as big as you’d like?
You’ll learn:
- What a customer list is and why you need one
- How to build your customer list
- How to use the customer list
- Creative ideas to incorporate into your blog
- How to have a blog and why it’s important
- What an autoresponder is and where to find one
- Plus copywriting tips and tricks
- … and yes, more handouts and exercises
I first met Tonya at a workshop 2 years ago in Tucson.
I noticed her right away because she was a warm and friendly person, always willing to answer questions and help people.
I’d done business with Whole Lotta Whimsy before, so I was very familiar with their quality of product and excellent customer service.
When Tonya announced her Artful Sucess Program, I knew I wanted to be a part of this wonderful opportunity to be mentored and guided on the hows and to do strategies of the business world.
I am in the process of setting up my own business, My Art and My Soul, and the guidance and instructions that Tonya has provided to me through this program will be life changing. She is a wonderful instructor and no question, no problem, no request is ever too small for Tonya. She always takes the time to help and advise.
I highly recommend you take advantage of all that Tonya Davidson has to offer in this complicated business arena. She has learned from her experiences and will save you much time and money in the long run.
I am so proud to tell people about my mentor and business coach, Tonya Davidson. She is a Teacher, Mentor and Founder of the Artful Success Program. This was the best investment in my busineess I have ever made!
Thank you Tonya.
Module #3 & Module #4: Social Media: It is the Future of Marketing, Are You Ready?
You can only do so many shows, advertise in so many magazines, and get so many accidental hits on your Etsy site. How will you expose your art to the masses?
Of course, you just use your fingers…your 5 Marketing Fingers (blog, ezine, twitter, facebook, linkedin… oh yes, and Pinterest) to drive traffic to your shows, your sites, and your galleries. No one uses the yellow pages or the newspapers to find sources. Create your presence on the web early, before other artists.
Taking you behind the scenes, we’ll look at what’s involved to be a marketing success with social media.
You’ll learn:
- How to get started
- How to strategize and go way beyond the basics with tactics
- How to schedule it into your busy day easily…making it fun!
- How to use tools to monitor and participate
- How to promote and advertise if applicable to your marketing
- Easy ways to pull in friends of friends an widen the base of your audience
- Plus numerous downloadable handouts, resources and tools to apply
Module #5: Shows & Galleries:
Tell me what I need to know and how to be successful!
Doing shows and being in a gallery are major promotional perks to your art practice. They help you expose yourself to bigger markets and more opportunities.
However they can be overwhelming as they are both loaded with details that will make your head spin.
As a savvy and seasoned show exhibitor and having both been in galleries and having interviewed top artist and owners, sort out all the questions, get insight and decide how to implement this into your marketing plan.
You’ll learn:
- What a gallery owner is looking for & how to put your best foot forward
- What red tape details you need to know to protect yourself
- What’s the best way to find a great show
- What’s involved in doing a show
- How to exude your brand and have an awesome display and yes, more handouts and resources
Module #6: Photography:
The key to sales, getting into shows, and opportunities
A good photo is everything. Whether it is of you or your work, it should be professional quality. Not only does the right lighting, angle, and background engage the buyer but it tells them your level of professionalism. It’s a firs impression and perhaps the last. Most photographs are not good enough and those artists, no matter their talent, are excluded from opportunities based solely on the quality of their photo.
In the module a professionally published photographer will walk you through all the tips you need to create your best image. You will learn about the equipment and resources – as well as how to set up your own mini photo-studio and editing on a budget!
I can think of a million words that describe my experience with Tonya and the Artful Success program but the one that jumps to the top of the list is comforting. Not “comforting” in the comfortable sense of the word, far from it!! I haven’t been “comfortable” at all over the last ten weeks. But comforting in the sense that:
- I am not alone – I have Tonya and the most fabulous tribe of artists to consult with.
- That my business and my art practice is benefiting from the amazing wealth of knowledge that Tonya has compiled and that she so generously is sharing with us.
- I have a blueprint, I know that if I just do what Tonya recommends, I WILL be a success.
- I will always have this program as a reference to go back to.
It is a challenging program and it might take me years to fully implement all of the information she has shared with us, but Tonya teaches us that as long as we’re doing the work and taking those steps (whatever they may be) we’re right where we need to be. And that gives me confidence. Confidence in myself, in my art, in my customers, and in the universe.
I can’t think of a more positive, giving, intelligent teacher than Tonya. She is someone I will always look up to and strive to be more like as a person and as an artist. This was the wisest investment I have ever made in myself and in my business.
You also get 6 Live Question and Answer Sessions!
During these sessions, I will answer your questions directly. We can go over anything we’ve talked about, and you can get customized answers about your personal situation and business.
At first, I was hesitant…
I really did not know what to expect about an online course. But then I thought it was the perfect course for me, it was made by an artist and for artists.
I am amazed at how well planned the whole course is, the attention Tonya paid to even the smallest detail.
I learned about time management, web presence, creativity, marketing and even photography.
It is the best money I have ever spent.
Artful success has not only changed the way I work, it has changed my life!
Plus Connect+Collaborate+Create with your tribe on our exclusive private forum
Be part of the tribe and our mastermind think-tank! Experience our online forum where, if you desire, you’ll be paired up with an accountability buddy to form lasting bonds of support and friendship. Your fellow Artful Success members will have a wide diversity of experiences to share. As past students have proclaimed, it is the ultimate experience!
Special Bonus!!!
Prior to the first week of class you will be receiving kick-start bonus videos to get you prepared and excited about the program.
We are also planning on sprinkling in a few unexpected surprises along the way.
After your second module, we’ll be sending you out a Success Starter Pack. You won’t want to miss out the goodies!
Lastly, after the class is over you’ll be added to the secret alumni forum to continue to C+C+C!
Worried that this is not for you?
I believe in you and know that you’re going to have amazing results. I also know my holistic heart-centered approach works when you commit to your progress by completing the modules, doing the exercise and work.
I only want to work with artists that are committed. You have to be willing to invest the time and effort into yourself to see real changes. It’s going to require putting some skin in the game!
Look. No program works unless you do the work. If you’re expecting Building Profits, or any other program, to magically solve your problems and make you money, please do not sign up. This is not a get-rich-quick program.
I have full confidence that my program will truly help you succeed with not only your art practice and business, but your life! I know it’s a big investment in you and faith in me.
I actually care that you do the work and Take Action!
That’s why you must agree upon registration to our 14 Day Refund Policy:
You’ll get to experience 2 weeks of the program (Bonus Week, Module #1 and One Live Q&A Session) to see if it’s a fit for you. If you are not experiencing the results you anticipated, after submitting your homework exercises, you may request a full refund without hassle.
In order to be eligible for a refund you MUST submit your completed homework exercises for the Bonus Module and Module #1 by August 13th, 2012.
Why? Because I know that if you do the work, you will achieve results in your business and life. I’m challenging you to think differently, to act differently, and to have the art practice you are meant to have.
I put in a tremendous amount of work into the program. You need to match that energy. Success in this program requires that you take consistent and focused action.
This is why we have given you a week off between modules to implement, Take Action and Do The Work. I realize we all have travel plans and we are busy, that is why we make the classes accessible anywhere and downloadable within 24 hours.
I do want you to be happy but I don’t want you to sign up and then get “busy”. If you can’t take the time to take action, on the commitment you made to yourself, to invest in yourself, be kind and consider it next year.
Building Profits for Artful Success
Second-Chance Offer: $1197
– or –
3 Easy Payments of: $415*
* Second payment charged 14 days after initial charge, and every 14 days thereafter for 2 additional payments
No longer accepting new students.
Click Here For Frequently Asked Questions About Artful Success
